Rachel Stevens has recently joined forces with other celebrities and thousands of other UK residents and donated a Bra for a good cause.
The collection was done to raise awareness for Breast Cancer, and Rachel has been no stranger to assisting when it comes to charity. Including her infamous ‘Everyman’ ad, back in 2005.
Rachel is also currently the ambassador for Water Aid and Caudwell Children. Read more about the efforts of the charity below.
Windon’s women have done breast cancer awareness proud, organisers of Bra The Brunel have announced as they bagged up a month’s-worth of donated undergarments for charity.
Bra The Brunel, which was organised by The Brunel Shopping Centre, was designed to raise awareness of the charity Against Breast Cancer and to help raise funds for pioneering research into new treatments and tools for earlier diagnosis.
Today (Thursday) the shopping centre proudly handed over nine bin bags stuffed full of bras that have been donated by residents across the town in a bid to raise money for the charity.
The charity is able to exchange 17 bras for £1, and encouraged supporters to help them raise even more by taping £1 coins to the inside of the cups of the donated bras.
Brunel Shopping Centre marketing manager Jane Stewart said the centre expected to hear quite soon how much they had raised over the course of the month.
She said: “We were overwhelmed with how many people donated, not just money, but bras as well and by how many also attended our Bra The Brunel exhibition.”
Hundreds of visitors viewed the exhibition of celebrity bras at the shopping centre that included bras from famous names such as Rachel Stevens, Sharon Osborne and Twiggy as well as the iconic fur bikini that once belonged to Swindon’s own Diana Dors plus artwork from local artist and cancer survivor Sally Thain.
The centre-piece of the campaign was a giant crocheted bra created by the ladies from Swindon’s Stitch and Bitch knitting group, which sold at auction on eBay, raising more than £500 for the cause.
Jane added: “But more importantly was that we were able to raise awareness of Against Breast Cancer and the work they do.
“Everybody has been very supportive and it has both amused and bemused our customers.
I think it was a very visual way of raising awareness of what is a very important charity, particular during breast cancer awareness month.
“We must say a huge thank you to all our customers who got involved, and to the charity for having faith to choose us to Bra The Brunel and everyone who supported us on social media.”
The campaign was launched at the beginning of October by famous Twickenham streaker Erika Roe with the help of Swindon’s Supermarine ladies rugby team, whose surprise pose for the cameras set the scene for hundreds of donations.
Businesses from the town also showed their support with Thamesdown Transport, Vox PR and tenants from Basepoint Business Centre encouraging their staff to get involved.
You can find out more about the efforts by going to their website by clicking here